The pet shop founded the initial difficult and obedient, and for a long time, it was a long period of impression that people were small, rarely publicized, and scarce. In recent years, pet shops have been arranged spacious and life -like, and joined entertainment elements, which transformed into a small zoo attitude offensive market. "Pet party 'is refreshing, which shows the efficacy of marketing strategies. The concept of supermarkets attracts customers The store has operated pet chain stores with two brands before its establishment, and later summarized many years of experience. It can accommodate more mid -to -high -end pet supplies. Therefore, pet shops have gained popularity to the diversified sales business of many small animals such as cats and dogs and other small animals. Animals and products are mostly near the housing estate, and most of the customers. Pet shops are based on the concept of supermarket sales and attract customers with multiple choices. Most customers can find the products they need here. Pet shops are very popular in foreign countries, but they are new attempts in Beijing. Dare to eat the first bite of crabs, "" tasted innovative deliciousness. not named "pet shop" add entertainment The marketing strategy, in fact, the name of the store is also one of them. It breaks the tradition and deliberately uses the word "pet shop" in the store name. Because of the traditional "pet shop ', it feels stuffy, so I jumped out of the frame and came up with a identity. Careful and easy to remember the name of the store, to create a brand concept with this reverse thinking. In order to establish an image, a variety of attached products are printed, such as pet photos, cat pads, cloth toys, and lock sticks, and set up membership points systems to allow members to replace money with points. During the exhibition, the cats and dogs and the monthly calendar launched by themselves were wrapped into gift packages. This marketing method increased the competitiveness of the product. This large -scale activity 毫 Ly potential customers On the price, "pets are not cheap, the price of cats and dogs is in the asking price of more than 10,000 yuan . Import. How can we stand out in the pet shop and gain popularity in marketing strategies that have rely on it. In except for long -term cooperation with pet magazines, borrowing pets and local supply photos and supply (introducing special varieties, new products and discount activities ) Instead, "" also filmed a short film, played on the bus, and took a soft sales route. For the first time, large -scale events were held in the mall to invite artists to join. The effect was very significant. It can be seen that even if it is an inertial business business, there may be a possibility of opening up the new world and earth. This kind of marketing method that jumps out of the traditional boxing is really worthy of reference for other peers. The points to retain guests Pet business belongs to Caring Busits Take off your pets, so opened the refund service to encourage customers to find veterinary examinations within 72 hours of buying pets for health examinations. If you find that pets have serious illnesses, you can get it back. For a living, because the most popular pet fans will not buy pets every month, pet food and various consumables must be carried out such as rotation, and business can grow long. There is also a member system. You can become a member. After the meeting, you can enjoy discounts for shopping and patronizing pet beauty services. With this integral system, the pet owner is not easy to turn to other merchants.
A good metropolitan marketing staff can double the performance of the pet shop. A good pet beauty master can make customers praise. A good store manager can maintain the customer relationship and allow customers to come to the store often to consume. Talk about pet shop skills. The core triangle in the three people in the pet shop, and the three -person co -operating performance of the pet shop is a thousand miles a day. Pet beautyist, pet salesman, pet fan shop manager. If you are not a manager, then the manager who choose to hire should love pets and be responsible. Opening a pet product store is like opening a child. Employees must treat pets who arrive at the shop as children who can't speak and carefully figure out what they need. It before employees, it is best to be trained for a period of time. The contents of these training include: first, identify the varieties of various pets. There are more than 100 types of dogs, and the varieties of cats are about seven or eighty. Employees can identify pets are also a basic skill. If a rare dog comes from one day, employees can recognize it, which can increase the customer's inner sense of recognition and intimacy with this store. Secondly, employees must have a variety of information such as the performance, scope of application, and other information in the store. In terms of product purchase, they can make their own suggestions for pets such as different types of dogs and cats. In addition, employees also need to receive some traditional business model training, including some etiquette, polite terms, standing posture, sitting posture requirements, etc. The importance of customer maintenance services -Many people operate pet stores, only pay attention to terminal sales and ignore after -sales service and customer maintenance.
The pet shop founded the initial difficult and obedient, and for a long time, it was a long period of impression that people were small, rarely publicized, and scarce. In recent years, pet shops have been arranged spacious and life -like, and joined entertainment elements, which transformed into a small zoo attitude offensive market. "Pet party 'is refreshing, which shows the efficacy of marketing strategies.
The concept of supermarkets attracts customers
The store has operated pet chain stores with two brands before its establishment, and later summarized many years of experience. It can accommodate more mid -to -high -end pet supplies. Therefore, pet shops have gained popularity to the diversified sales business of many small animals such as cats and dogs and other small animals. Animals and products are mostly near the housing estate, and most of the customers. Pet shops are based on the concept of supermarket sales and attract customers with multiple choices. Most customers can find the products they need here. Pet shops are very popular in foreign countries, but they are new attempts in Beijing. Dare to eat the first bite of crabs, "" tasted innovative deliciousness.
not named "pet shop" add entertainment
The marketing strategy, in fact, the name of the store is also one of them. It breaks the tradition and deliberately uses the word "pet shop" in the store name. Because of the traditional "pet shop ', it feels stuffy, so I jumped out of the frame and came up with a identity. Careful and easy to remember the name of the store, to create a brand concept with this reverse thinking. In order to establish an image, a variety of attached products are printed, such as pet photos, cat pads, cloth toys, and lock sticks, and set up membership points systems to allow members to replace money with points. During the exhibition, the cats and dogs and the monthly calendar launched by themselves were wrapped into gift packages. This marketing method increased the competitiveness of the product.
This large -scale activity 毫 Ly potential customers
On the price, "pets are not cheap, the price of cats and dogs is in the asking price of more than 10,000 yuan
. Import. How can we stand out in the pet shop and gain popularity in marketing strategies that have rely on it.
In except for long -term cooperation with pet magazines, borrowing pets and local supply photos and supply (introducing special varieties, new products and discount activities ) Instead, "" also filmed a short film, played on the bus, and took a soft sales route. For the first time, large -scale events were held in the mall to invite artists to join. The effect was very significant. It can be seen that even if it is an inertial business business, there may be a possibility of opening up the new world and earth. This kind of marketing method that jumps out of the traditional boxing is really worthy of reference for other peers.
The points to retain guests
Pet business belongs to Caring
Busits Take off your pets, so
opened the refund service to encourage customers to find veterinary examinations within 72 hours of buying pets for health examinations. If you find that pets have serious illnesses, you can get it back. For a living, because the most popular pet fans will not buy pets every month, pet food and various consumables must be carried out such as rotation, and business can grow long. There is also a member system. You can become a member. After the meeting, you can enjoy discounts for shopping and patronizing pet beauty services. With this integral system, the pet owner is not easy to turn to other merchants.
A good metropolitan marketing staff can double the performance of the pet shop. A good pet beauty master can make customers praise. A good store manager can maintain the customer relationship and allow customers to come to the store often to consume. Talk about pet shop skills.
The core triangle in the three people in the pet shop, and the three -person co -operating performance of the pet shop is a thousand miles a day. Pet beautyist, pet salesman, pet fan shop manager.
If you are not a manager, then the manager who choose to hire should love pets and be responsible. Opening a pet product store is like opening a child. Employees must treat pets who arrive at the shop as children who can't speak and carefully figure out what they need.
It before employees, it is best to be trained for a period of time. The contents of these training include: first, identify the varieties of various pets. There are more than 100 types of dogs, and the varieties of cats are about seven or eighty. Employees can identify pets are also a basic skill. If a rare dog comes from one day, employees can recognize it, which can increase the customer's inner sense of recognition and intimacy with this store. Secondly, employees must have a variety of information such as the performance, scope of application, and other information in the store. In terms of product purchase, they can make their own suggestions for pets such as different types of dogs and cats. In addition, employees also need to receive some traditional business model training, including some etiquette, polite terms, standing posture, sitting posture requirements, etc.
The importance of customer maintenance services -Many people operate pet stores, only pay attention to terminal sales and ignore after -sales service and customer maintenance.